This Way Up
Exhibition with the British Council showcasing their archive and creating new work
This Way Up was an exhibition/ auction/ workshop/ arts book store/ hardware shop we built in Hoxton for the British Council, during London Design Week to celebrate the fifteenth year of their Architecture, Design and Fashion department (and the 89 exhibitions they had created so far).
Some of the work on show was donated to the Design Museum’s permanent collection, but the rest was available to buy on site through a silent auction. There was work from Tom Dixon, Peter Kennard, Pearson Lloyd, Sebastian Bergne, Tord Boontje, Nigel Shafran, John Davies, Michael Marriott, Anthony Burrill and Basso and Brooke. Pete Collard selected the items for auction and curated the exhibition, interviewing designers and workers from previous shows to provide content for the associated publication.
Proceeds raised from the auction and the rest of the show went toward the new Brazil Future Fellowships Fund for emerging designers.